Call Center

Produce more targeted, personalized phone communication by utilizing CPM Healthgrades' call center services. With CPM Healthgrades' unique approach to inbound and outbound calling, we can promote your hospital’s most appropriate services for individual callers to help improve their health. This approach, coupled with our highly trained call center staff, helps ensure that your patients and prospects get the same individualized attention on the phone that they would get in person.

Increase customer engagement and improve your bottom line through dynamic, behavioral-targeted inbound and outbound calling.

CPM Healthgrades' Call Center Differentiators:

Instant CRM™ Integration

Our call center’s Instant CRM™ (ICRM) enabled system is what sets our services apart. By leveraging your hospital CRM, ICRM behavioral targeting technology enables us to tailor phone call communication to your current and prospective patients based on individuals’ past and present medical indications or their risk for developing future conditions. This approach helps deliver real-time, personalized communication on behalf of hospitals.

Cross-Selling & Up-Selling

Leveraging ICRM technology, our call center helps you maximize the value of every customer contact by providing up-sell and cross-sell opportunities that are relevant to individual callers. Whether the customized conversation is prompted by a direct mail promotion or by their health history, callers will get a phone experience that truly suits their personal needs and wants.

Multi-Media Integration

Our inbound and outbound calling campaigns factor in your various hospital marketing outreach initiatives to help you present a consistent message across multiple communication channels. In fact, most campaigns are driven by various healthcare marketing campaign touch points, including direct mail, e-mail, Web, kiosks and social networks. With a strong call-to-action in campaign collateral, our call center can be a complement to almost any campaign.

Cost-effective Solution

At CPM Healthgrades, our call center utilizes your CRM and pulls information on consumers from a multitude of sources to paint the most complete picture of a caller. This level of granularity simply isn’t achievable using an in-house system. Because we do this day-in-and-day-out, you’ll find that not only are our people great at what they do we have the ability to use the savviest technology and the purest data for inbound or outbound campaigns, while keeping your costs down and your successes up.

Contact Center Services:

  • Inbound Calling
  • Physician Referral
  • Class Registration
  • Event Registration
  • Outbound Calling
  • New City Movers Recruitment
  • Market Research
  • Customer Surveys
  • Appointment Reminders

Let us show you how our expertise in direct mail marketing extends to the call center. Request More Information


Learn More:
[+] Instant CRM
[+] CRM : Customer Relationship Management


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