Strategic Marketing Services

Successful healthcare marketing programs don’t magically happen. That’s why CPM Healthgrades provides end-to-end marketing services and support. We put your integrated Customer Relationship Management (CRM) or Physician Relationship Management (PRM) System to work and help you execute healthcare marketing campaigns that deliver measurable results.

Our staff of award-winning healthcare marketing professionals has the experience and passion to ensure your questions are answered today, so you'll see results tomorrow.

CPM Healthgrades' Strategic Healthcare Marketing Services:

Campaign Creation

When you adopt a CPM Healthgrades database solution, we provide you with a team of healthcare marketing gurus to help you get the most out of your system. Whether your aim is improving patient health and loyalty, announcing new services, or increasing patient/physician retention, our team is ready to help you determine the most effective, cost-conscious programs to make your campaigns successful. Bonus: We provide you with tools to accurately measure the return-on-investment of your campaigns, while tracking incremental patients and down-stream revenue.

Campaign Implementation

To take full advantage of your healthcare CRM database, we help you build and implement customized direct mail, e-mail, Web-based and/or inbound and outbound calling campaigns. We use an evidence-based segmentation approach that leverages your CRM’s detailed data to help you execute strategic healthcare marketing campaigns that reach the right audience, at the right time, with the right message. Whether its service-line outreach, a hospital newsletter or a new movers program, we have the experience and the know-how to do it right.

Integrated Production

We help keep your entire healthcare marketing campaign “in-house” by providing services beyond campaign consultation and implementation. We offer a single point-of-service for all of your production needs to ensure the timely and professional production and distribution of your campaigns. Whether you are implementing a print or digital program, our Print Services Center or Web services group will help you and your CPM Healthgrades campaign manager see it through to the end.

Check out our successful hospital marketing campaigns. Browse through our Case Studies.

 

Learn More:
[+] Campaign Management
[+] Media Planning & Buying
[+] Social Media

 

 

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